NEWS
Intangible Cultural Heritage on Campus: An Immersive Cultural Experience2026-04-20

Recently, the Second Intangible Cultural Heritage (ICH) on Campus event was successfully held on Cherry Blossom Avenue at Jinghu Campus, Zhejiang Yuexiu University.

The event invited a number of inheritors to showcase more than 20 distinctive local ICH items, including Shengzhou xiaolongbao (small steamed bun), Shaoxing dough figurines, Shaoxing Huadiao jiu (a type of Shaoxing Huangjiu), palm-leaf weaving, and traditional pulled sugar craft. Covering a wide range of formsfrom handicraft techniques and traditional cuisine to traditional craftsmanship and folk culturethe event brought centuries-old cultural heritage out of exhibition halls and into the campuses. Chinese and international students and faculty were able to engage closely with traditional culture and experience the unique charm of ICH in an immersive way.

The venue was divided into two zones. In the Interactive ICH Skills Zone, inheritors gave live demonstrations and offered hands-on guidance. Participants had the opportunity to make dough figurines, try palm-leaf weaving, and decorate wine vessels, experiencing the intricacy and craftsmanship of traditional techniques through practice. In the ICH Exhibition Zone, finely crafted bamboo carvings, delicate Cloisonné Filigree craftsmanship, and elegant paper-cut artworks were displayed, showcasing the aesthetic value of intangible cultural heritage.

On the day of the event, long lines queued up at each booth along Cherry Blossom Avenue. Students gathered around the inheritors, watching the demonstrations attentively and trying their hands carefully. Throughout the event, Chinese students and international student volunteers worked together to narrate ICH stories and demonstrate the technical processes in both Chinese and English, helping these traditions transcend language barriers and building a bridge for cultural exchange between China and the world.

Address: No.428 Kuaiji Road, Yue Cheng District, Shaoxing, Zhejiang, China. Postal code 312000.
Copyright © 2016 ZYU All right reserved.
浙公网安备33069802000007号 浙ICP备05014601号-1